Empowering Voices,
Inspiring Change.
DIGITAL STRATEGY
VISUAL LANGUAGE
CONTENT DIRECTION
WEBSITE DESIGN
INTERACTIVE STYLE GUIDE
Empowering Voices, Inspiring Change. A dynamic media platform dedicated to spotlighting and empowering women across Arab countries.
Through compelling content and authentic storytelling, SHE Arabia seeks to amplify the diverse narratives of women, fostering a community that celebrates resilience, strength, and progress.
Typographie,
& Colors
Empowering Voices, Inspiring Change. A dynamic media platform dedicated to spotlighting and empowering women across Arab countries.
SHE Arabia was born out of the need for a vibrant media platform dedicated to empowering and showcasing the diverse experiences of women in Arab countries. With a mission to inspire positive change, the platform amplifies women's voices and fosters a community that celebrates resilience and progress.
Purpose
– SHE Arabia invites women from all walks of life to join this transformative journey towards equality and empowerment, uplifting voices and contributing to a more inclusive narrative in the Arab world.
Content Strategy
– Showcasing remarkable stories, emphasizing empowerment and inspiring positive change. Through authentic storytelling, we amplify the rich tapestry of women's experiences, highlighting resilience, strength, and progress in Arab countries. Carefully curated content fosters a supportive community that celebrates the achievements and challenges of women.
Intersecting strategy with design
Through in-depth strategic discovery and integrating our findings into the design process, BLVR told the story of who Rushing really was. We conveyed the most authentic brand elements to clearly represent Rushing in each design feature possible. By entirely recreating their logo and establishing a fresh color palette, we brought new energy into Rushing. We laced their passionate strategy into every avenue of the elevated brand identity to reestablish Rushing as the truest version that they could be.